Please give my readers a history of Franks Auto Credit. How long has your car dealership been in business?
We have been in business since 1995 serving the Greater Hartford and Connecticut Community. We’ve created a local presence as a quality, friendly, affordable Buy Here Pay Here Dealer in Connecticut. Here at Frank’s, we understand that bad credit can happen to good people – we understand that and treat our customers that way.
How are 2014 sales?
In the summer of 2013 we invested in a new Website and an ongoing Digital Marketing Campaign consisting of Search Engine Optimization and Pay Per Click (Google AdWords) campaigns that have proven to be quite effective by generating new customer awareness. This new marketing campaign, along with continued high-quality customercare has helped our sales grow significantly for the 2014 year.
Where do you see the BHPH business 10 years from now?
We’re always striving be Connecticut’s premier BHPH dealer, we feel we’ve made such an impression in the Hartford County area. Ideally, we would love to see ourselves as the top Buy Here Pay Here Dealer in Connecticut’s other counties (New Haven, Litchfield, Tolland and New London Counties). We want to continue to be the quality solution for the many that have faced financial hardship and credit damage.
Does your dealership primarily sell domestic or foreign used cars? Or would you say it’s a mix of both?
We try to provide a mix of both Foreign and Domestic vehicles as well as a number of vehicle types, styles and models to cater to any type of car buyer there is.
If a person has just declared bankruptcy and they want to buy a vehicle, what do you suggest they do?
We strive to work around our customers financial situations – even if it involves bankruptcy, we can still help!
Should a consumer run their own credit report before they purchase a used car?
An informed customer is a happy customer, it’s always helpful if the consumer understands their situation before coming in to work with Frank’s – either way, we will help them understand their current Credit situation when they submit their application.
Should a consumer bring any documentation with them before they walk into the car dealership?
Yes, we suggest they bring the following documentation:
- 2 Current Pay Stubs from your Employer
- A Phone Bill from where you reside
- A Valid Driver’s License
- Also, if possible, it would save the customer and ourselves some time by filling out our Online Applicationbeforehand
If you’re divorced and as a result of that divorce have bad credit, what tips would you offer the consumer on how to obtain a loan?
We do offer a Co-Applicant option on our Credit Application that may help in such a situation. As long as the other requirements are met then you should be good to go!
What are some common buy here pay here misconceptions the public should be aware of?
There a great number of common misconceptions about Buy Here Pay Here Dealers. Just like a number of used car dealers many people think the dealer is always trying to get something by the consumer. We pride ourselves in separating our business practice from those negative assumptions by being an honest, customer-friendly, fair-priced dealer that can (simply put) helps you purchase a quality, used vehicle if you’ve fallen on hard times financially. We do our best to educate our buyers to understand that there is an option if your credit score has fallen below the industry standard by shopping at Frank’s.
This is our thirty fourth interview in our “1000 Interview Challenge” If your interested in an interview, please contact me.
This interview was conducted by Shane McC. Shane currently is attending RISD studying computer programming. He enjoys traveling and plays hockey. He played for the Boston Junior Bruins of the EJHL during the 01-02 season. You can follow him on Google+